Personal Cyber Coverage Project

Project Summary

I developed the Personal Cyber Coverage project plan with the strategy, tactics, and metrics analysis. Additionally, I planned the buyer journey map, developed the creative briefs for the freelance writer and designer, and effectively project-managed the timelines with internal teams. 

Within the scope of this project, my responsibilities encompassed crafting a tailored email automation sequence, generating content for the infographic and webinar and ensuring successful execution of these initiatives.