Skills:Branding, Creative Strategy, Integrated Campaigns, Marketing Strategy, Print, Project Management, Social Media Strategy
Our client wanted to promote our services at a large agricultural event, attended by more than 40,000 people over a three day period. I collaborated and brainstormed with our client over the course of several months to develop marketing strategy based on their goals and the tactics that would support it. Project scope included social media strategy, creative design and collateral for both print and digital channels. The event resulted an increase in visitors to the educational risk calculator as well as to our client’s tent.