Browsing AuthorAGlenn

Paw Prints Publication

Project Summary

Client:Arizona Humane Society

The main goal for this project was to update the Paw Prints publication so that all the visual and digital channels for the organization was consistent. After the visual audit with all the issues, I refreshed the design as well as created a consistent layout throughout all the pages.

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Compassion with Fashion

Project Summary

Hosted by the Arizona Humane Society and attended by more than 1,000 guests, the Compassion with Fashion event raises funds to support AHS’ life-saving programs and services for homeless companion animals in Arizona. In 2011, I created the logo design, collateral pieces and HTML coded the microsite based around the theme, ‘All you need is love.’ The event resulted in $35K in increased donations and table sales from the previous year and visits to the microsite averaged 3,000 unique visits every month.

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ASU Foundation Showcase

Project Summary

Client: ASU Foundation
The main goal for this project was to create a strong and memorable piece that represented the program and also incorporates the Arizona State University brand. The director of the program wanted a piece that was showcased the events for the season, and also save money from the previous year’s 32-page, spiral bound book.

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Brand Strategy

At the Greater Phoenix Economic Council, I worked to develop the brand strategy for the organization. Read More

Integrated Campaign

Project Summary

The client wanted to promote the identity theft and cyber services at a large agricultural event, attended by more than 40,000 people over a three day period. I collaborated and brainstormed with our client over the course of several months Read More

Demand Generation Campaign

To create awareness of our services, we develop campaign kits on trending topics for our client base. My role with these types of campaigns is to manage and execute the development. Responsibilities include brainstorming topics, developing the creative brief, project managing timelines with freelance designers and writers, in-house resources and analyzing results.

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Dine With Your Dog Event

Project Summary

Client: Phoenix Children’s Hospital
Hosted by the Phoenix Children’s Hospital and attended by more than 500 guests, the Dine with your Dog event raises funds to support animal-assisted therapy. In 2015 and 2016, I developed the creative brief, social media strategy, designed collateral pieces and managed the Facebook page. The event resulted in increased donations and attendees each year and community likes to the Facebook page increased significantly.

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Deer Valley Rock Art Center Exhibit

Project Summary

The ASU Deer Valley Rock Art Center, a museum focusing on the study of rock art in the Southwest, needed a redesign for their exhibit in the 7,000 square foot facility as well as an update to their collateral pieces. DVRC approached me to help to standardized the design with the Arizona State University brand. I project managed and worked on the year-long project from conception to completion and provided creative direction on design and strategy. The museum has more than 10,000 annual visitors a year and have received positive feedback from visitors and visiting professors.

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AHS Annual Report

Project Summary

Client:Arizona Humane Society
The main goal for this project was to update the annual report publication so that all the visual and digital channels for the organization was consistent. After the visual audit with all the issues, I refreshed the design, created a story board and art directed the photo shoot.

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